Julian Jewels Presents
Music Business Checklist
January 2021 - July 2021
An online course for musicians and music industry professionals designed to build the foundation of any music career. Complete daily lessons on artist & business development, music marketing, performance tips, and tons more.
Sign Up TodayCourse Starts: January 11, 2021
182
Lessons
10+
Guest Experts
$180
Cost
Course Facilitator
Using his 10+ years of industry experience, Julian will coach you through navigating the music business & generate revenue with your creative endeavors.

Julian Keaton
Artist Development Coach, Julian Jewels
Culture curator and music business coach Julian Keaton is one of the leading voices in the St. Louis music community. For the past decade, Julian has worked with award-winning talent and organizations across the country as an artist, talent manager, radio show host/producer, blog contributor, event curator, consultant, brand ambassador and founder of Stereo Assault. As a creative, Julian is passionate about storytelling & producing innovative ways to communicate stories through art, tech & food.
Course Starts: January 11, 2021
The Journey
Complete lessons like the ones below that explore entertainment law, accounting, music registration, music production and tons more.

Foundations: Entertainment Law & Accounting
Watch a panel discussion covering the topics of entertainment law and accounting.

Intellectual Property
Learn the core assets that you must own to navigate the music industry - copyrights and trademarks.

Business Model Canvas
Develop your business model by completing a Business Model Canvas - a strategic management and entrepreneurial tool.

Music Registration
Learn how properly register your musical works with performance rights societies, music distribution companies, radio monitoring databases and more.

Accounting 101
Learn the foundations to accounting for entertainers and music related companies.

Taxes
Learn how to properly comply and file your federal, state and municipal taxes.

Build Your Super Team
Learn how to build an effective advisory & management team for your business model.

Conversion Generating Ad Campaigns
Learn how to set up ad campaigns that actually generate sales, streams, and super-fans.
Course Starts: January 11, 2021
Reasons To Join
Jumpstart Your Business
At the completion of the course, participants will be ready to operate a fully registered business with an accounting system ready to keep track of your finances.Turn your creative works into $$$
Owning and monetizing your intellectual property is the key to longevity in the music industry. By learning how to properly register your music, you can turn those streams & views into cash & checks.Personalized Guidance and Mentorship
Navigating entrepreneurship can take its toll on your mental & physical. Take advantage of the weekly office hours to access a network of music professionals to help you navigate the music industry.Engaged Learning
Everyone learns differently and for that reason we have structured the course so participants can learn with their preferred learning style. Hands-on. Hands-off. Online. Reading. Watching video. Learn at your pace.
Course Starts: January 11, 2021
FAQ
- What is The Music Business Checklist?
The Music Business Checklist (MBC), a six-month online course where you receive daily lessons designed to build on the foundation of your music career. Each day you will dive deep into a particular topic with readings, videos, and a homework activity that will build your business infrastructure. MBC contains 182 lessons broken down into seven categories: Foundation, Finances, Creation, Paperwork, Distribution, Marketing, and Performance. At the completion of MBC, you will have the tools, knowledge, and infrastructure to increase your revenue, fanbase, and build your super team. Guest experts will occasionally lead program discussions, respectively. Participants work on specific deliverables such as a business model canvas, corporate structure set-up, accounting system set-up, music registration, business planning, and tons more.
- Who is this course for?
This course is designed for music professionals that are ready to establish their business and take their career to the next level. This includes Musicians, Artist Managers, Music Publicists, Music Marketers, A&Rs, Music Bloggers/Journalist, Talent Buyers, Venue Managers, etc.
- When does the course start? When does it end?
The course begins January 11, 2021, and ends July 9, 2021. The course is an on-demand, self-paced learning program with group coaching calls, panel discussions, and guest expert lectures.
- How much does the course cost?
The administration fee of the course is $179.99.
- Are the fees related to corporate structure registration and accounting system included in the fee?
The administration fee does not cover the fee to register your business with the state or city nor does it cover the cost of any SAAS software we recommend. Please, budget accordingly for those costs. Those costs can average out between $100-$600 based on the corporate structure of your business depending on the state you file with.
- Can I do a payment plan?
Due to the economic constraints that COVID-19 has put on artists, creative individuals, and the music industry, our default payment plan is six-monthly payments of $29.99.
- What happens when you complete the course?
By the completion of the course, students will establish their company’s corporate structure & accounting system and have registered (copyright, publishing, BDS, etc.) at least one musical work.
For any questions about the application or course, please email:
[email protected]
Course Starts: January 11, 2021